the sims x stefan cooke

While the Sims has been pushing the boundaries of representation for decades, that never really extended to our style offerings. Especially for male Sims. So we partnered with the London-based duo behind Stefan Cooke—a fashion house known for breaking style boundaries and redefining what menswear means. We worked with them to bring “Simified” versions of their best-loved designs into our game through our Modern Menswear kit and raised eyebrows in the fashion world.

Press from: Vogue, Hype Beast, WWD.

 
 
 

inclusion but make it fashion

Stefan on the partnership with the Sims and his hopes for how Simmers will think and feel about the Modern Menswear collection.

 
 
 
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