IS A MAMA. IS Not your mama's copywriter.

Hi, I'm Laurel. An award-winning Creative Director, Writer and Bay Area native.

I've spent the past 12+ years building brand and digital experiences for San Francisco agencies, Google's Brand Studio and Google's Pixel/hardware team. I'm currently a Creative Director at Firewood, where I lead an embedded creative team that supports Google's Pride and SMB Marketing efforts, globally.

In 2015, I co-founded Next Creative Leaders with The One Club for Creativity to shine a much-needed light on up and coming female creative talent. Not surprisingly, I have lots to say about motherhood, diversity in creativity, and being a part of the 3%.


I've worked for:

  • DesignKitchen/Blast Radius
  • Gensler's Brand Studio
  • Pixel/Hardware at Google
  • Razorfish
  • Google Brand Studio 
  • ANML
  • Fantasy Interactive (Fi)
  • SapientNitro
  • Rosetta
  • LEVEL Studios
  • Organic
  • Riney
  • Swirl

I've worked on: