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LinkedIn Space Design
Agency: Gensler Brand Studio | Role: Creative Director, Copy & Strategy
Honors: SEGD Global Design
To help LinkedIn attract the best talent, we worked with the tech giant to develop a dynamic Environmental Graphic Design program that would express their unique corporate culture and celebrate the things that LinkedIn makes possible (themes like building on a foundation, working your network and how we’re all “better together”). Using humor, wit, and a touch of weirdness, we created an environment that speaks directly to the impact LinkedIn has on its members. The result was a vibrant, engaging space that encourages creativity and aligns a large audience with the company’s mission and vision—and a charming HQ I'd be stoked to call home.
Learn more at Gensler.
turning the magic of a site into a space
We started with all the things that made LinkedIn a great place to be—and turned those fun little insights into a fun place to work.
the power of us
Floor two celebrates the potential of partnerships and how they connect us to new opportunities and make us better than we are on our own. Like Batman and Robin or PB and J.
networked up
Floor three was inspired by our spheres of influence and the hidden talents that get unlocked when we work together. And yes, that’s a six degrees of Kevin Bacon reference.
built on greatness
Floor four is an homage to what came before. From our own early journeys to the contributions and innovations of others, that foundation gave us the leg up (code up?) to dream more and build more.
